DB Collection Italy, the Italian section of Deutsche Bank Art Collection, has introduced in Italy for the first time the concept of "Art at Work", the art that lives in workplaces and stimulates the everyday contact with the works of art displayed in the offices.
Since March 2007, over 300 works of contemporary artists (from Italy and other countries), including works coming from Frankfurt, new acquisitions and specially commissioned works have been on display in the Bank's head office in Milan Bicocca.
The common thread of the Milan collection is the contribution that Italy and its sociocultural context have given and are giving to Italian and foreign artists.
A cultural stimulusThe project was created with the aim of stimulating a cultural debate between Bank's employees, clients and guests.
A large collectionWorks on paper, canvases, photographs, watercolours, collages, sculptures and installations have been installed in the Milan offices of the Bank according to an exhibition concept developed by Deutsche Bank curators, so that the works of art can interact with the architecture of the business centre, where transparency, innovation and dynamism of structures mirror the values of the Bank.
Open doors to visitorsDeutsche Bank set up a programme of guided tours to DB Collection Italy, with monthly openings throughout 2008. And the public has already shown its interest towards these events: more than 1000 visitors (adults and children) took part in the two Open Days, taking advantage of this opportunity to spend a pleasant day of enjoyment and culture.