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April 9, 2014

Deutsche Bank help StreetSmart and SleepSmart raise £610,000 for homeless charities

StreetSmart, the homeless charity sponsored by Deutsche Bank and their sister campaign SleepSmart, have just announced their latest fundraising total of £610,000 collected from 580 participating restaurants and hotels during November and December 2013.

CentrePoint estimates the number of young people that experience homelessness is 80,000 per year in England. For this reason fifty per cent of StreetSmart funding is directed towards preventative programmes for 16-24 year olds, helping them with accommodation, health care, education, employment and training.

Targeting support for young people is part of Deutsche Bank’s, youth engagement programme, Born to Be, and this is why the Bank covers all the administration costs for the charity, meaning every penny raised goes to help those who need it most. The charity raises funds by adding a discretionary £1 per to restaurant and hotel bills.

StreetSmart supporter Stephen Fry says: “Every year StreetSmart grows as more and more restaurants catch onto the simplicity and splendour of the idea. Britain is enriched by the quality of its restaurants, and now the restaurateur, chefs and their patrons are helping to enrich the lives of those caught in the misery of homelessness.”

For more information about Deutsche Bank’s support of StreetSmart and SleepSmart click here.


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Last Update: April 15, 2014
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