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March 7, 2008

Deutsche Bank staff help Hackney children to get reading

Deutsche Bank employees have once again responded to a call for help from the local community by donating more than 335 books to DeBeauvoir primary school in Hackney, East London.

The call for donations came via the partnership between Deutsche Bank’s Corporate Social Responsibility (CSR) team and Project Shoreditch, a neighbourhood renewal programme. Project Shoreditch is supporting the Words Unite campaign, a year-long initiative launched by the Borough of Hackney to encourage adults, children and young people throughout the borough to become enthusiastic, independent and inquiring readers. There is a real need to generate enthusiasm, as Hackney is the lowest performing local authority in the country in terms of reading and writing.

DB staff also showed their support by reading to children at DeBeauvoir Primary School on World Book Day on 6 March. Ten employees spent their lunch hour yesterday getting children in year six excited about reading poetry. They worked with children in groups of three, reading aloud, highlighting the rhythm of poetry and what makes it different from prose.

Deutsche Bank encourages employees to get involved in their local communities by giving them the opportunity to volunteer two days per year.



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