Born to Be

Education – realising potential

Helping young people fulfil their potential has long been a concern for Deutsche Bank. We believe life chances should not be determined by background. There are nearly one million 16 – 24 years olds who are not in education, employment or training (NEET) in the UK today, equivalent to one in seven nationally.

The economic cost to society of this lost generation is significant, with projected 10 year costs to the UK of £28bn (ACEVO Commission on Youth Unemployment, 2012). In London, where Deutsche Bank is one of the City’s largest employers, the issue is even more pronounced with one in four young people, NEET.  The personal cost to these young people is wasted potential, low self-esteem and a life in the margins.

Deutsche Bank UK has developed a new corporate citizenship programme called Born to Be which focuses on the core issue of youth unemployment. Born to Be targets young people aged 11-18, typically from disadvantaged backgrounds and at risk of exclusion from school or dropping out of education. Our aim is to help break the cycle of youth unemployment through early intervention to enable young people realise their potential and become who they were born to be.
  • Sporteducate

    September 2015 | UK

    Teaching skills for school and life. If you haven’t had the best start in life, negative influences can make it difficult to change your outlook. more

  • Design Ventura

    September 2015 | UK

    Proving real world learning. We’re not all academic. Vocational skills offer young people the chance to forge their own path in life. In partnership with the Design Museum, Design Ventura teaches creativity and enterprise skills for life beyond school. more

  • StreetSmart

    September 2015 | UK

    Changing futures. Without the stability of a job or family, young lives can quickly fall apart. Many stories of homelessness begin with unemployment and family breakdown. Those scenarios are more likely to be experienced by young people from deprived backgrounds. And without safe and secure accommodation, education and employment become much harder to access. more

  • London students win the Deutsche Bank Young Entrepreneurs final

    April 2013 | UK

    The Deutsche Bank Young Entrepreneurs competition saw five student companies competing for awards. more

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    Game Changers – helping to inspire young people through sport

    Deutsche Bank inspires young people to re-engage with learning through Game Changers

    April 2013 | UK

    By uniting education and rugby this programme has made a real impact on young people's lives. more



CC UK 2012 Autumn

Key Facts
  • Over 40,000 people have accessed free tickets to cultural & educational events
  • Over 80% of the underperforming students we support have reached the national expected level in Maths
  • Over 800 pupils have been supported through the transition from primary to secondary school
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Last Update: March 19, 2014
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