September 3, 2009

Deutsche Bank Championship sustains green commitment

2009 Championship Adds New Eco-Features; Remains the Only Carbon Neutral Event on the PGA TOUR

The Deutsche Bank Championship reaffirmed its commitment to environmental sustainability today, announcing the 2009 edition of the Championship will once again be carbon neutral. The Championship and its Founders Club Partners also expanded the extensive sustainability program it launched in 2008, and for the first time will feature a solar power installation and a new Sustainability Tent.

The Deutsche Bank Championship was the first and remains the only carbon neutral event on the PGA TOUR. For 2009, the Championship also has extended its extensive on-site recycling program, establishing a volunteer committee in partnership with TPC Boston and Pritchard Event Services to collect and sort all of its redeemable bottles and cans, with proceeds benefiting local food banks. Additional reductions also have been made in the event’s paper consumption and carbon emissions.

The Deutsche Bank Championship’s new Sustainability Tent, located near Kids’ Village, will feature a replica of DB Climate Change Advisor’s Carbon Counter, the world’s first scientifically valid, real-time carbon counter (http://www.know-the-number.com). This marks the first appearance of the “virtual” Carbon Counter since the original, a nearly 70-foot-tall digital billboard displaying the running total of long-lived greenhouse gases in the atmosphere, was launched in New York City in June. The Sustainability Tent also will feature an exhibit and working model of Solar Impulse, a pioneering project aiming to complete the first manned flight around the world in 2012 in an airplane powered only by the sun, without emitting any pollutants. Deutsche Bank is one of the main sponsors of the project, which the European Union became the patron of last year.

The Deutsche Bank Championship also will for the first time feature a solar power installation provided by Evergreen Solar, a Marlboro, Mass.-based manufacturer of STRING RIBBON™ solar power products with its proprietary, low-cost silicon wafer manufacturing technology. The solar system, which is housed between the ninth green and 10th tee box, was designed and installed by Alteris Renewables and demonstrates to the public a typical photovoltaic (PV) system that produces enough energy to power the average American home. The energy produced by the installation will be put back into the local power grid to help offset some of the power used throughout the Championship. 

“Deutsche Bank has long been a leader in environmental sustainability and is committed to be carbon neutral firm-wide from 2013 onward, so it was natural to extend that commitment to the Deutsche Bank Championship,” said Seth Waugh, CEO of Deutsche Bank Americas. “We are achieving our goal to continually reduce the environmental impact of our event, and to offset any remaining impact, so that the Championship can be enjoyed by generations of fans to come.”

“We continue to build on our substantial progress in our approach to protecting and preserving the environment,” Championship Director Eric Baldwin said. “We are committed to being good stewards of the earth, and the Championship and all of our Partners and vendors encourage our fans to join us in this effort.”

Because it is not possible to entirely eliminate the environmental impact of the event, Deutsche Bank and the Championship are investing in carbon-offsets to finance programs that will reduce greenhouse gas emissions by an amount that is estimated to be equal to those generated by the event. The program was validated by environmental consulting expert First Climate, one of Europe’s leading carbon asset management companies.

TPC Boston is adjacent to 150 acres of local conservation land donated by the development partnership of the club to the towns of Norton and Mansfield.  The golf course, although a challenging test for PGA TOUR Players, was also designed to complement its natural surroundings. There is a dedicated effort to preserve and enhance the environment by managing grassland and forest edges for the benefit of wildlife around the golf course. The foundation of environmental stewardship begins with utilizing natural products like composts and organic fertilizers that are recycled from biosolids, poultry litter, wood and paper. This practice helps achieve the building of quality soil, which allows the club to judiciously use water and other resources for improved plant health. The club has been the recipient of three Golf Digest Environmental Leaders in Golf Awards for environmental stewardship and is designated as a “Certified Audubon Cooperative Sanctuary.”

The 2009 Deutsche Bank Championship, which features a $7.5 million purse and a $1.35 million winner’s check, takes place Sept. 1-7 at TPC Boston in Norton, Mass. It is the second of four stops in the PGA TOUR Playoffs for the FedExCup and will feature the top 100 golfers on the PGA TOUR.


For further information, please contact:

Ted Meyer, Deutsche Bank, +1 212-250-7253
Steve Brener/Greg Ball, Brener Zwikel & Associates, Inc., +1 818-462-5598/5611
Jim Connelly, Elevate Communications, +1 617-536-8695 x654


About Deutsche Bank
Deutsche Bank <NYSE: DB> is a leading global investment bank with a strong and profitable private clients franchise. A leader in Germany and Europe, the bank is continuously growing in North America, Asia and key emerging markets. With 78,896 employees in 72 countries, Deutsche Bank competes to be the leading global provider of financial solutions for demanding clients creating exceptional value for its shareholders and people.

www.db.com / https://www.db.com/cr/environment?kid=environment.inter-mediaen.pr

About IMG Sports & Entertainment
Operating in 30 countries, IMG Sports & Entertainment's diverse businesses include: product and brand licensing; consulting services; event ownership and management; fashion events and models representation; golf course design; and client representation in golf, tennis, broadcasting, speakers, European football, rugby, cricket, motor sports, coaching, Olympic and action sports.
IMG Academies are the world's largest, multi-sport training and educational facilities, delivering world-class training experiences to more than 12,000 junior, collegiate, adult, and professional athletes each year. More information about IMG is available at www.imgworld.com.

About TPC Boston
Originally designed by legendary player/designer Arnold Palmer, TPC Boston’s award-winning layout was re-designed in 2007 by celebrated golf course architect Gil Hanse, with PGA TOUR player Brad Faxon serving as a consultant. The result is a compelling par-72, 7,241-yard masterpiece named by Golf Digest the “Best Private Remodel of 2007.”  

Crafted to fit seamlessly into the natural New England landscape, lush fairways and Bentgrass greens traverse gently rolling hills, with stands of mature trees, chocolate-drop mounds, numerous wetland areas, fescues and native grasses, and 92 deep bunkers creating a stunning backdrop for this superb test of golf in Norton’s Great Woods. While challenging enough for the best players in the world during the Deutsche Bank Championship, five sets of tees on each hole make the course enjoyable for golfers of all skill levels.  

At TPC Boston, remarkable golf is just the beginning of an outstanding PGA TOUR experience.


Press Release