Isa Genzken, “XXL”, 2007 – issued by Deutsche Bank
Proceeds of the exclusive edition go to the Deutsche Bank Africa Foundation
Isa Genzken, who is representing Germany this year at the Venice Biennale, has created an edition exclusively for Deutsche Bank, the main sponsor of the German pavilion. Based on the artist’s installation in Venice, “XXL” can be obtained at a discount price until the end of the Biennale on November 20, 2007.
The work of art will be presented for the first time on September 29, 2007, as part of the VIP programme of Art Forum Berlin in Deutsche Bank’s Berlin offices.
The proceeds from this campaign will be donated to the Deutsche Bank Africa Foundation, which sponsors educational programs in South Africa as well as an initiative for integrating Aids orphans into society. Helping the socially disadvantaged while simultaneously promoting contemporary art – always with the aim of enabling people to transcend their limits – combines two main pillars of Deutsche Bank's corporate social responsibility activities.
This year Deutsche Bank is not only supporting Isa Genzken by acting as the main sponsor of the German pavilion at the Venice Biennale, but also by sponsoring her as an artist in the “skulptur projekte münster” show. “XXL” expands the scope of this extensive commitment: Genzken designed an edition for Deutsche Bank which once again takes up part of her artwork “Oil” for the German pavilion.
Isa Genzken says that her work “has to have some link to reality.” This is the context in which “Oil”, the work of art she designed especially for Venice, is to be understood. “Oil” deliberately plays with different levels, referring both to something tangible – a global, increasingly scarce commodity – and to the abstraction of the metaphor. “Oil” is an expression of the times in which we live, and reduces complexity to a meaningful image, which, it is not surprising, is used in various slogans and has come to symbolize the crisis of the future as well as an expression of freedom.
Given the social relevance of the artwork, it seems appropriate that the sales of the “XXL” edition should go to the Deutsche Bank Africa Foundation. The work of the foundation focuses on four areas: education, creating jobs, as well as combating crime and poverty. With its programs under the motto “Touching Lives – Shaping Futures”, the Deutsche Bank Africa Foundation intends to make an effective and tangible contribution to social and economic renewal over the next three years. The project “Nurturing Orphans of Aids for Humanity” (NOAH) is aimed at caring for the approximately three million healthy orphans of Aids expected by 2008, for instance. The second major project of the Africa Foundation, the Educational Development Programme (EDP), promotes schools in structurally weak regions.
The DB Africa Foundation forms part of Deutsche Bank's overall corporate social responsibility activities, which play a pioneering role in the private sector. The publication of Isa Genzken’s edition allows Deutsche Bank to combine two essential aspects of its corporate social responsibility activities: dedication to socially disadvantaged groups and support for contemporary art.
Plastic foil, punched eyelets,
screen printing and collage, 150x 99 cm, number of pieces: 75.
During the Biennale (until November 20), the edition is available for € 6,000, thereafter for € 7,000. Proceeds go to the DB Africa Foundation.
The presentation will take place
on Saturday, September 29,
at 12.30 p.m. in the Charlottensaal at Deutsche Bank
Unter den Linden 13/15 / Entrance Charlottenstr., 10117 Berlin
Guests are then invited to a brunch from 1.30 p.m. marking the exhibition “Phoebe Washburn: Regulated Fool’s Milk Meadow”.
Additional information is available from:
Deutsche Bank AG
Phone: +49 (0)69/910-35960
Deutsche Bank AG
Dr. Klaus Winker
Phone: +49 (0)69/910-32249
www.db-artmag.de and www.deutsche-guggenheim.de
Deutsche Bank’s Corporate Social Responsibility
Deutsche Bank is committed to the realization of a large number of corporate social responsibility activities that go beyond the sphere of the company’s business: through donations and sponsorships, the bank’s own projects and, to no small part, employees’ volunteer work. With a sponsorship volume of more than € 85 million, the bank, together with its foundations and non-profit organizations, is an active global corporate citizen dedicated to sustainability.
For more than 25 years, Deutsche Bank has been committed to promoting contemporary art. Under the motto “Art at Work”, the bank systematically acquires contemporary international art and displays it in bank buildings and exhibitions around the globe. With more than 50,000 works of art, the Deutsche Bank Collection is considered the world’s largest and most important corporate collection. This year, in addition to Isa Genzken, Deutsche Bank will also support the “Brice Marden” exhibition in Berlin and the Frieze Art Fair in London. Furthermore, Deutsche Bank maintains a joint venture with the Solomon R. Guggenheim Foundation, the Deutsche Guggenheim, which shows a jointly developed art program.
About Deutsche Bank
Deutsche Bank is a leading global investment bank with a strong and profitable private clients franchise as well as mutually reinforcing businesses. Market leader in Germany and Europe, the bank is also experiencing stronger growth in North America, Asia and key emerging markets. With 75,140 employees in 75 countries, Deutsche Bank offers a comprehensive range of services worldwide. The bank’s goal is to be the leading provider of financial solutions for demanding customers around the world, and thus to create sustainable added value for shareholders and employees.